By Meher Castelino
Brides are busy shopping for the most memorable event of their lives and designers are offering the most sensational wedding wear as the bridal season is just around the corner.
Sumona Parekh’s ‘Sindoor’ collection couldn’t have come at a more apt time with its stunning embroidery, evergreen silhouettes and fabulous fabrics. Sumona’s label ‘Sumona Couture’ started in 2013 only creates bridal and luxury prèt garments; while the ‘Sumona Silver’ is the brand for jewellery, which pays tribute to 18-carat gold, polished silver and semi precious stones.
A regular at fashion events like Bridal Asia 2015 and Lakmé Fashion Week Summer/Resort 2016, Sumona’s label has moved up the bridal wear ladder in quick succession.
The latest ‘Sindoor Collection’ is opulence at its best for the contemporary bride. The fabrics are a mélange of rich, luxurious, handmade, Banarasi brocades, Khadi cottons, georgettes, velvets and beautiful linen as well as raw silk. Sumona selects intricate embroidery along with hand block printing. Her colours start with the traditional red and gold but then move onto pretty pastels giving the bridal wear colour chart an innovative look. The silhouettes are kept simple, to allow the embellishments and detailing to remain the focal point of the creations.
The lehengas are either panelled, while the kurtas are ‘A’ line or Kalidar. But the emphasis is on the cholis giving them amazing, simple construction and detailing that is perfect for the saris that are regal and timeless in their embroidery.
Adding Lucknowi hand embroidery on the creations, which is classic as well as contemporary, Sumona also has customised tulle to add glamour to the ensembles. Sumona ensures that the creations are lightweight but luxurious and yet timeless to enable the bride to look her glamorous best on the most important day of her life.
Sumona’s atelier in Kolkata is open from Monday-Friday from 11am to 630 pm and her creations are sold in 17 stores in India. In Mumbai the outlet is Hues Fashions, while in the rest of India it is Mogra, Evoluzione, Angasutra, and Study by Janak. Prices start from Rs 20,000 upward for lehengas and Rs 10,000 upward for kurtis.
Telephone: 033-46010988, 9831311984
Meher Castelino is one of India’s best known fashion journalists and commentators. Long before India was recognised as the home of style and beauty queens, Meher was crowned Miss India. Way, way back in 1964! She has also mentored many emerging divas, including a certain Aishwarya Rai. Meher writes in many Indian and international publications. For Xyngr, she stylegazes every Wednesday.